Lead with Trust During a Crisis: Interview with Authority Magazine

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Scott Baradell
Published: Aug 17, 2020
Last Updated: Jan 5, 2022

I was recently interviewed by Dr. William Seeds of Authority Magazine on building trust and being an effective leader during turbulent times. An excerpt:

Q: Based on your experience and success, what are the five most important things a business leader should do to lead effectively during uncertain and turbulent times?

A: If I were to list a top five, they would be:

    1. Be honest.
    2. Be optimistic.
    3. Be flexible.
    4. Be resourceful.
    5. Be present.
You can read the full interview here.



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